Photo of Rochelle Bernstein

Rochelle Bernstein

Physician

15+ years of experience

Menopause Society Certified Practitioner

About Purely Menopause

Dr. Bernstein runs a small self-pay practice in Frisco devoted only to menopause, perimenopause and midlife sexual health. She spent more than 25 years as an OB/GYN in Summit and Eagle counties before opening it. Care starts with a free 15 minute phone call, then either a single one-hour visit or a six-month plan with monthly follow-ups and unlimited portal messaging, in person or by video. She often prescribes bioidentical hormones but will not use pellets because the dose cannot be adjusted, and she offers non-hormonal options for women who can't or won't take hormones. Sexual health is a real focus, with a separate consultation for painful sex, low libido and vaginal or urinary symptoms. She works alongside your regular gynecologist rather than replacing it, so Pap tests and mammograms stay with them.

Care

Treats

  • Perimenopause
  • Menopause
  • Hot flashes
  • Sleep problems
  • Mood & anxiety
  • Brain fog
  • Vaginal dryness
  • Low libido
  • Irregular periods

Prescribes

  • Hormone therapy
  • Non-hormonal medication
  • Supplements & lifestyle
  • Lab testing

Particular focus

  • Bone health
  • Heart health
  • Bladder & UTIs
  • Pelvic pain
  • Weight & metabolism

Cost and insurance

Insurance

Doesn’t accept insurance

Provides itemized receipts you can submit for out-of-network reimbursement.

Self-pay

Available — prices aren’t published, ask for rates

  • Free consultation
  • HSA and FSA accepted

Verified September 2026.

Qualifications

MD, FACOG, MSCP